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Entrepreneurship & Enterprise Development

Introcution to Module

Make Sure to View these Short Videos Below

Introduction to Entrepreneurship (video 8 min)

Introduction to Some Great Entrepreneurs (video 8 min)

What is Entrepreneurship? (video 8 min)

10 Qualities of the Entrepreneur (video 3 min)

Avoiding the 10 Deadly Mistakes of Entrepreneurship (video 8 min)

Introduction to Using Miro (3 min Video)



How to Upload resources onto your MIRO board

(Video 4min)

Competition

Enterprise Ireland

Student Entrepreneur Awards

This image is a screen shot of Enterprise Ireland
Student Entrepreneur Awards website

Student Entrepreneur Awards

Closing Date for Video Submissions 15th March 2024

This image is a screen shot of Enterprise Ireland
Student Entrepreneur Awards booklet

Submission Link for Video

How to Create Your Video Pitch Using PowerPoint

Tip: Make sure to include you in your video, either via your webcam or with a headshot on every slide.

Marketing Fundamentals

Marketing Fundamentals (video 20 min)

Situational Market Analysis (video 25 min)

Target Marketing (video 15 min)

Marketing Mix The 4 & 7 Ps (video 10 min)

Marketing Plan (video 10 min)

Lean Business Canvas

(Video 8min)

Make sure to answer each section in detail and support your answers with up to date relevant references.

Image of a lean business canvas from BusinessModelGeneration.com

CA1 Introduction to the Theories of Entrepreneurship

CA1 Brief

CA1 Template

CA2 Defining the Entrepreneur

CA2 Brief

CA2 Template

Paper (Defining the Entrepreneur)

CA3 Entrepreneur Case Study

CA3 Brief

CA3 Template

CA4 (GEM) Global Entrepreneurship Monitor 2021 Survey of Entrepreneurship in Ireland

CA4 Brief

CA4 Template

GEM Report 2021 (Ireland)

1. What's Your Idea?

Chapter 1

2. What's the Problem?

Chapter 2

3. Where Does Your Idea Fit?

Chapter 3

4. Who's Your Customer?

5. What's Your Path to Market?

6. Where's The Money?

7. What's Your Competitive Edge?

8. Who's on Your Team?

9. What's Your Story?

10. What Next?